什么是脸谱网?
脸谱网 is the largest social network in the world with more than 800 million users. People use 脸谱网 to connect with friends and colleagues, 分享新闻, 信息, 照片, video, 更多的是人和组织.
我为什么要使用脸谱网?
脸谱网 offers an ideal opportunity to showcase your CUI department, 程序或单元并建立识别, 同时鼓励参与和建立网络. CUI encourages the use of 脸谱网 to connect with prospective and current students, 工作人员, 教师, 校友, and friends of the University as well as other supporting organizations.
For many CUI departments and units, a 脸谱网 页面 is the flagship of their social media presence. 脸谱网提供了发送信息的平台, receive feedback and encourage interaction among your fans.
我应该创建脸谱网群组还是脸谱网页面?
最终,你可以自己决定. Listed below are some explanations of what they are and how they work.
群体特征
- 集团s allow the admin or another officer to send messages directly to 脸谱网 inboxes, whereas messages from 粉丝页s are delivered to 脸谱网 fans’ Updates screen. Messages from 集团s are thus more difficult to ignore.
- 不利的一面, 只适用于5岁以下组别的行政人员或高级职员,000 members can send message blasts directly to inboxes.
- Currently 集团s cannot be cross-promoted on 粉丝页s nor can they be converted into 粉丝页s.
- 集团s also allow “bulk invites” of the admin’s or an officer’s friends list.
- If the admin or an officer of a 集团 posts to a discussion on the 集团’s wall, 帖子来源于用户. 例如, 当维罗妮卡·弗利格, admin of the 欧文康考迪亚大学 招生 集团 (fictitious), 张贴在集团的墙上, 其他用户可以清楚地认出维罗妮卡.
- 集团s offer far more control over who gets to participate. Permissions settings make it possible for 集团 admins to restrict access to a 集团, 所以新成员必须经过批准.
- Updates to 集团 walls do not show up in individual users’ 新闻 Feeds.
页面的特征
- 粉丝页s allow distinct URLs, whereas 集团s do not. 例如, the CUI’s official 粉丝页 is located at http://www.Facebook.com/ConcordiaIrvine.
- 粉丝页面允许添加额外的应用程序, and allow the administrator to access visitor statistics.
- 粉丝页面可以在其他粉丝页面上交叉推广.
- 粉丝页 updates show up in users’ news feed on the user’s “Home” screen.
- Admins of 粉丝页s can create invitations and events.
- If the admin of a 粉丝页 posts to a discussion on the Page’s wall, 这篇文章来源于页面本身. 例如, 当维罗妮卡·弗利格, 欧文·佩奇是康考迪亚大学的行政主管, 张贴在页面的墙上, it appears that the Page itself is communicating with Fans.
- 粉丝页s are indexed by external search engines 如 Google, 就像公众档案一样, 而组则不是.
- Access to a 粉丝页 can only be restricted by the admin by certain ages and locations.
我可以使用康考迪亚大学欧文分校的标志吗?
We want your 欧文康考迪亚大学 social media presence to use a photo that accurately depicts your department or an approved CUI logo. For that reason we offer you the approved CUI logos for your university-related social media 页面s. Concordia University Brand Standards call for either one of these logos to be used, or preferably a photo telling the story of your department, 如 students who are clearly overseas for Study Abroad Programs, or even something as simple as a campus building OR a departmental sign. If you would like a specific logo created to for your social media presence we ask that you work with the CUI Marketing Department and understand that the logo/image provided will ONLY be allowed on your social media presence.
有关徽标和CU风格指南,请访问 www.崔.edu/marketing
有关脸谱网封面照片的信息请查阅 点击这里
What should I name my 集团 or how should I identify our CUI-related presence?
当命名你的 集团 or 粉丝页 ,请遵循下面提供的命名方案. Do not name your 页面 in such a way that it will be misleading, confused with the general CUI 页面 or with any other CUI unit.
Add the institution’s name “欧文康考迪亚大学” before your unit’s name, i.e. “欧文康考迪亚大学 – 本科 招生,” not “本科 招生 在欧文的康考迪亚大学” nor “本科 招生 – 欧文康考迪亚大学”. Please include an emdash between the institution’s name and the unit name.
正确使用方法:
- 欧文康考迪亚大学 – 本科 招生
- 康考迪亚大学欧文-第一年的经验
- 康考迪亚大学欧文分校- MBA
Units with the name Concordia or Concordia University in their title are exempt from this guideline. 例如, the Associated Students of 欧文康考迪亚大学 (ASCUI) do not need to label itself “欧文康考迪亚大学 – Associated Students of 欧文康考迪亚大学.在这个例子中, the 集团 name “Associated Students of 欧文康考迪亚大学 (ASCUI)” suffices.
我如何获得一个独特的脸谱网 URL?
脸谱网提供独特服务 用户名(URL) 到25人以上的脸谱网页面 喜欢. As soon as you have the required amount of likes, follow these steps:
- Login into 脸谱网 using your Admin Account 信息
- 至: www.脸谱网.com/username
- 选择拥有用户名的页面
- Type in the desired Username using the provided format:
ConcordiaIrvine(在这里输入您的页面名称)
Examples: ConcordiaIrvineMBA, ConcordiaIrvineCUA, ConcordiaIrvineChristCollege, ConcordiaIrvineFYE
用户名应遵循所示的命名方案. Following this naming scheme maintains CUI’s social media brand. For any problems or questions please contact Concordia University’s Marketing Department.
条款与条件
If you'd like to take your CUI unit into the realm of social media, the CUI Marketing Department asks that you follow the terms of service and conditions of your chosen platform, 如 脸谱网, 推特 , Vimeo or YouTube.
例如,不要创建 你所在组织的脸谱网个人资料 因为这些是给个人使用的. 你应该创建一个 页面 or 集团.
评论指南
请遵循我们的评论指南.
额外的资源
知道你的 社交媒体礼仪
什么是推特?